Mon premier blog

Win Bigly: Persuasion in a World Where Facts Don't Matter. Scott Adams

Win-Bigly-Persuasion-in-a-World.pdf
ISBN: 9780735219731 | 320 pages | 8 Mb

• Win Bigly: Persuasion in a World Where Facts Don't Matter
• Scott Adams
• Page: 320
• Format: pdf, ePub, fb2, mobi
• ISBN: 9780735219731
• Publisher: Penguin Publishing Group

Free english audio book download Win Bigly: Persuasion in a World Where Facts Don't Matter by Scott Adams (English literature) DJVU MOBI ePub 9780735219731

Win Bigly: Persuasion in a World Where Facts Don't Matter by Scott Adams "If you watched the entire election cycle and concluded that Trump was nothing but a lucky clown, you missed one of the most important perceptual shifts in the history of humankind. I'll fix that for you in this book."   Adams was one of the earliest public figures to predict Trump’s win, doing so a week after Nate Silver put Trump’s odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of persuasion you only see once in a generation.   Trump triggered massive cognitive dissonance and confirmation bias on both the left and the right. We’re hardwired to respond to emotion, not reason. We might listen to 10 percent of a speech—a hand gesture here, a phrase there—and if the right buttons are pushed, we decide we agree with the speaker and invent reasons to justify that decision after the fact.   The point isn’t whether Trump was right or wrong, good or bad. Win Bigly goes beyond politics to look at persuasion tools that can work in any setting—the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. For instance:   ·  If you need to convince people that something is important, make a claim that’s directionally accurate but has a big exaggeration in it. Everyone will spend endless hours talking about how wrong it is and will remember the issue as high priority. ·  Stop wasting time on elaborate presentation preparations. Inside, you’ll learn which components of your messaging matter, and where you can wing it. ·  Planting simple, sticky ideas (such as “Crooked Hillary”) is more powerful than stating facts. Just find a phrase without previous baggage that grabs your audience at an emotional level.   Adams offers nothing less than “access to the admin passwords to human beings.” This is a must read if you care about persuading others in any field—or if you just want to resist the tactics of emotional persuasion when they’re used on you.

Win Bigly: Persuasion in a World Where Facts Don't Matter eBook
"If you watched the entire election cycle and concluded that Trump was nothing but a lucky clown, you missed one of the most important perceptual shifts in the  Win Bigly: Persuasion in a World Where Facts - Amazon.com.au
Soon after Donald Trump declared his presidential candidacy, when most experts dismissed him as a joke who'd be gone before Iowa Scott Adams called  Amazon | Win Bigly: Persuasion in a World Where Facts Don't Matter
Amazon配送商品ならWin Bigly: Persuasion in a World Where Facts Don't Matter が通常配送無料。更にAmazonならポイント還元本が多数。Scott Adams作品ほか、お   Summary of Win Bigly: Persuasion in a World Where Facts Don't
Summary of Win Bigly: Persuasion in a World Where Facts Don't Matter audiobook. Sample Easy exchanges – swap any book you don't love. Keep your  Win Bigly: Persuasion in a World Where Facts Don't Matter eBook
"If you watched the entire election cycle and concluded that Trump was nothing but a lucky clown, you missed one of the most important perceptual shifts in the 

Download more ebooks:
Free audio download books online Como tratar con gente complicada: Saca lo mejor de los demas en sus peores momentos / Dealing With Difficult People
Ebooks gratuits torrents téléchargements On est foutu, on pense trop ! - Comment se libérer de Pensouillard le hamster
Free books for download on ipad Martha Stewart's Cookie Perfection: 100+ Recipes to Take Your Sweet Treats to the Next Level: A Baking Book by Martha Stewart Living 9781524763398 in English PDB ePub DJVU
Téléchargement de livres électroniques gratuits pour ipad 2 Mon frère iBook 9782862312910 in French par Jean-Louis Vallecalle
Ebooks gratuits à télécharger pour allumer Deux trois mots sans importance
Télécharger des ebooks pour allumer du pc Avicenne ou la Route d'Ispahan 9782070383023 (French Edition)
Livres audio à télécharger gratuitement pour ipod Voiliers de rêve (Litterature Francaise) MOBI par François Chevalier 9782376710486